Bulgari has developed a new way to wear the iconic Serpenti watch with karung leather and endless personalization options.
The most beautiful love stories are those that last without ceasing and constantly reopening. This art is perfectly mastered by women who are able to brilliantly cope with the addition of such touches as a new hairstyle, new clothes, a new accessory. At one point it becomes another, without losing a single gram of its uniqueness. So does the snake, which constantly sheds its skin and changes it to another.
Rethinking the iconic Serpenti watch, Bulgari reaches a new level of expression with a choice of dual straps made from exotic exotic leather. These new belts are made of karung, a non-toxic water snake that features thin and supple skin. Being more expensive, original and exclusive, it requires a careful approach to the tanning process, after which the skin becomes extremely pleasant to wear, soft and smooth. Coloring with natural pigments, bright, luminous shades is perfectly combined with the dial palette, further enhanced by varnish, which gives a subtle shine.
This new modern version of Serpenti can instantly change shape thanks to an extremely practical fastening system - belts can easily be alternated by the owner on all models with steel or pink gold, with or without diamonds. While every watch comes with two straps - in karung leather or calf leather - and in a customer’s color scheme, a wide range of additional shades is available at Bulgari boutiques, where the new Serpenti went on sale in April.
Elements will be perfectly coordinated with colors - black, red, green or white - of the varnished and guilloche 27-mm dial. The crown is adorned with delicate jewelry work embodying the Bulgari symbol of rubellite cabochon. The heart of the watch is the quartz movement Caliber B033.
The watch is characterized by a curved case made of steel and pink gold, diamonds with diamond cut mounted on the front panel. A double karung leather belt is available in five different colors (black, red, white, green, chestnut), and a calfskin belt in six (sapphire blue, white agate, ruby red, sandy beige, black, emerald green) .
As a final touch, the client will also have the opportunity to choose their favorite case and dial to fully personalize Serpenti. Bulgari has developed an application designed to facilitate the selection process. Available in a limited number of branded boutiques, it will literally assemble your personal Serpenti from cases, dials, precious stones and straps. It is also possible to engrave something of your choice on the back cover. In general, the palette of combinations and color variations includes a total of 312 options, providing an infinite number of possibilities so that every woman can find her own Serpenti and make it almost unique and endlessly, insanely desired.
Serpenti changes everything with the help of beauty, which lives much longer than skin, and with it a love story.
